Friday
Apr152005
Forbes.com : Cut It Out: Coupons On An Upswing

"Marketers are working to increase their range, and get away from the same old newspaper inserts," says Turrell. Online coupon sites like coolsavings.com (otc: CSAV.OB - news - people ) and valpak.com, the online arm of Valpak Direct Marketing Systems (subsidiary of Cox Target Media, a subsidiary of privately held Cox Enterprises), will reap the benefits of more marketers using online coupons, and consumers' growing familiarity with them.
